Recently I was reading an article about a very famous luxury clothing brand that achieved high level of employee satisfaction and dedication by focusing specifically on the humanistic leadership. This article got me thinking about some of my own experiences and knowledge I have acquired as a leader. At FieldCore we apply the same approach. I constantly hear the phrase “people are the most important asset,” so the whole success story of the clothing company I read about made complete sense to me. Here is the answer to where this success originated from.
The strategy of humanistic leadership is not based on profits, but rather on people. Of course, profit is very important for any company to survive and grow, but the concept of humanistic leadership places the main accent on people. If we go even further, at the end of the day, one is a consequence of the other. It is proven that if we are happy and satisfied with our jobs, as employees we will have much higher degree of commitment, with a clear focus on the objectives of the company and therefore we will be more productive. Eventually this results in a win-win situation – as an employee I feel satisfied with my work generating excellent results which at the same time helps the company succeed and therefore brings greater earnings.
One way to apply this strategy is to be transparent, something that in FieldCore is carried out every day, month after month. Every quarter, a series of meetings takes place with the participation of all employees where leaders share the latest updates, achievements and also recognize the most outstanding employees. FieldCore is a company that recognizes and respects its people. We know that the role each of us plays within this organization is extremely valuable.
If you are looking to boost the commitment and motivation of your employees and uncover the true potential of your teams, I would highly recommend adopting the humanistic leadership approach. Here are some tips:
· Be authentic: this means to stay true to your values and your beliefs. Be honest and show yourself as you really are, without presumptions or deceptions. This will allow you to get closer to people and create real connections.
· Be credible and transparent: by this I mean that you must be congruent and consistent with your behaviors. As long as you keep doing this, people will not doubt your credibility and you can easily gain the trust of others. Remember that with the advances in technology everything that you say or post online is going to stay there forever, so anyone can go back and look for what you have previously shared. So that’s why it is important to keep yourself real.
· Have passion: to motivate others we must start with ourselves; a passionate leader is always motivated and looks for ways to achieve his/her goals and at the same time you must transmit this same motivation to your team.
· Be an active listener: an intelligent leader listens to their team, but also understands and focuses on their needs. When you really know how to listen, people notice it. Being an active listener will also help you increase the motivation among your team.
· Be a coach: being a coach means making a constant effort to get people to focus and go where they should go. A good coach makes people develop in their own way, thus creating an environment of collaboration rather than of competition within the work teams.
· Identify the strengths and weaknesses of your team: a good leader is able to identify the strengths and weaknesses of their team and, based on the observations, produces an effective work plan that allows to make the most of the capabilities of each one, at the same time focusing on overcoming their challenges.
· Respect and recognize the effort and dedication of your team: when you show respect for your team and reward them for their efforts, you immediately empower them. Many companies see their employees only as machines, but at FieldCore we believe that people are the most important thing and that’s why they always come first.
· Have clear objectives
Finally, Humanistic leaders must have a clear understanding of the objectives that they want to accomplish, and this must be aligned to the Company’s goals. If we want to build a long-lasting business, it is very important to create a humanistic culture among the team. This makes people feel appreciated and included and is reflected in the successful results of the company.
I firmly believe that humanistic leadership is the most effective approach to succeeding in the 21st Century.